Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In October xiaohongshu.com received 73.68M visits with the average session duration 17:16. Compared to September traffic to xiaohongshu.com has increased by 18.28%.

Visits

73.68M

+18%

Pages / Visit

7.55

Avg. Visit Duration

17:16

Bounce Rate

46.73%

Total Visits last 3 months

Oct73.68M

Sep62.3M

Aug69.15M

Get marketing insights →10x daily insights. Free!

xiaohongshu.com Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Xiaohongshu.com's core audience is located in China followed by United States, and Malaysia.

Country		All devices	Desktop	Mobile
China	71.88%	52.96M	99.9%	0.1%
United States	4.91%	3.62M	92.66%	7.34%
Malaysia	4.85%	3.57M	40.95%	59.05%
Hong Kong	3.72%	2.74M	82.91%	17.09%
Taiwan	2.22%	1.64M	88.38%	11.62%

See all countries →10x daily insights. Free!

xiaohongshu.com Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

Desktop

Oct 2024

On xiaohongshu.com, visitors mainly come from Direct (76.95% of traffic), followed by baidu.com (5.78%). In most cases, after visiting xiaohongshu.com, users go to xiaohongshu.com and baidu.com.

Show traffic details →

xiaohongshu.com Backlink Analytics

Analyze and track xiaohongshu.com’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

Find your strongest competitors for backlinks

xiaohongshu.com Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

39.66K

67.16M

Unlock

xiaohongshu.com Backlinks and Referring Domains

Uncover the referring domains of your competition, assess their backlink profile expansion, and get a clear picture of the opportunities you may be missing. In October the number of backlinks to xiaohongshu.com has dropped by -5.21% and equals 67.16M. The amount of referring domains has increased by 2.32% and equals 39.66K.

Get more free data →

xiaohongshu.com SEO Audit

Check out xiaohongshu.com’s site performance with an audit that detects issues related to crawlability, content, links, and coding

Assess your website’s performance and fix all associated issues

Make sure Google bot can crawl and index your website

Scan your website for 130+ technical and SEO mistakes

xiaoheimi.net xiaomi.eu

xiaohongshu.comOctober 2024 Traffic Stats

xiaohongshu.com Web Traffic Statistics

xiaohongshu.com Traffic and Visitor Engagement