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    Last updated: November 14, 2024

    walmart.com

    October 2024 Traffic Stats

    RetailOnline Services
    Global Rank:
    Worldwide
    95
    Country Rank:
    United States
    29
    Category Rank:
    Retail
    8
    Visits

    454.85M

    Authority Score

    100

    Site Health

    80

    Traffic Cost

    Unlock

    Ad Spend

    Unlock

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    • Which keywords they target
    • Their most important pages
    • Where their traffic comes from
    • Where they get backlinks from
    • How they monetize their site
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    walmart.com Web Traffic Statistics

    Get a snapshot of walmart.com online performance by viewing its most critical traffic metrics
    Spy on your competitors’ traffic generation strategies
    Identify your competitor’s top products, services, and categories
    Reveal the competition’s best performing digital marketing channels

    walmart.com Traffic and Visitor Engagement

    Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In October walmart.com received 454.85M visits with the average session duration 12:00. Compared to September traffic to walmart.com has increased by 13.39%.
    Visits

    454.85M

    +13%
    Pages / Visit

    4.94

    Avg. Visit Duration

    12:00

    Bounce Rate

    52.01%

    Total Visits last 3 months
    Oct454.85M
    Sep401.14M
    Aug435.93M
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    walmart.com Website Traffic by Country

    See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Walmart.com's core audience is located in United States followed by India, and Canada.
    Country
    All devices
    Desktop
    Mobile
    United States89.67%407.85M43.55%56.45%
    India1.19%5.39M21.66%78.34%
    Canada1.13%5.15M47.66%52.34%
    Mexico1.09%4.97M24.44%75.56%
    United Kingdom0.44%2M36.14%63.86%
    See all countries →10x daily insights. Free!

    walmart.com Website Traffic Journey

    Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

    On walmart.com, visitors mainly come from Direct (55.83% of traffic), followed by google.com (19.97%). In most cases, after visiting walmart.com, users go to capitaloneshopping.com and wal-mart.com.

    Show traffic details →

    walmart.com Competitors and Alternatives

    Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Walmart.com's audience also visits amazon.com, followed by ebay.com, and target.com.
    #1
    walmart.com favicon
    amazon.com
    Visits:

    3.41B

    #2
    walmart.com favicon
    ebay.com
    Visits:

    697.49M

    #3
    target.com
    Visits:

    155.9M

    See more competitors →

    walmart.com Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords.

    walmart.com Top Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to walmart.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.
    United States
    KeywordIntentPositionVolumeCPC(USD)Traffic %
    walmart
    N
    		137,200,0000.3319.69%
    walmart careers
    C
    		11,000,0000.170.52%
    walmart.com
    N
    		1673,0000.650.35%
    walmart hours
    N
    T
    		1550,0000.730.29%
    wallmart
    N
    		1450,0000.330.23%
    See all keywords →

    walmart.com SEO Audit

    Check out walmart.com’s site performance with an audit that detects issues related to crawlability, content, links, and coding
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