Position Tracking Tool
Check the search rankings of your website and discover new ways to get into Google’s top results with our keyword position monitoring tool.
Check Keyword Rankings
Make Paid and SEO Monitoring Easy with Position Tracking
Rankings Distribution
Use this report to compare your and your competitors’ rankings in Google’s organic top 3, 10, 20, and 100. Also, see the top paid SERP results from Google Ads.
Tags
With the Tags report in Position Tracking, you can effortlessly segment thousands of search terms. You can also add the same keyword to different groups–each keyword can have up to five tags.
Landing Pages
This tab helps you identify the top-performing landing page of your competitor and analyze the metrics of its high-performing keywords. You can also monitor which pages have improved or declined for a particular query.
Competitor Discovery
Here you can uncover the domains competing with yours for traffic. You can track their performance on a dedicated Competition Map. You’ll learn to what extent any domain ranking on Google’s top 100 competes with your website for keywords and traffic.
Devices and Locations
Monitor how a website performs across different locations and devices such as desktop, smartphone or tablet. You can also compare the search volume from different regions to one another.
Featured Snippets
Discover your opportunities to appear at the top of Google’s SERP with the Featured Snippets report. Set up a project to check which keywords are triggering SERP Features with search trends.
Keyword Cannibalization
Make sure your content isn’t competing with itself with the Cannibalization tab in Position Tracking. Get suggestions on how to optimize your pages to give each one the best chance at reaching the top of the SERP.
How to Use Position Tracking
Check the Landscape
Get a quick review of the campaign you’re running and track your competitors’ success. You can see all of the most important keyword metrics and trends over time.
Get a Quick Overview
The Overview tab shows you the profitable keywords you’ve chosen for your project. Here you can see detailed graphs of visibility, estimated traffic, and average position for the keywords set.
Create Visual Reports
Reporting is easy with Position Tracking. Schedule standard reports to be sent to you and your client, or use the Report Builder to create custom templates.
Add your annotations and additional images to your PDFs. Or, integrate this data into Google Looker Studio and create custom reports and dashboards from there.
Track your ranking changes
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Track your positions for any keyword
Daily updated data shows you how your optimization efforts help your keyword ranking progress in paid and organic search over time. Compare competitors’ keyword rankings to yours to pinpoint your strengths and weaknesses. You can also create multilingual tracking campaigns for any location you need and filter down to location-specific data.
See your share of voice and visibility instantly
Find out how to increase your brand awareness with the Share of Voice report. How much virtual real estate do you take up in comparison to your competitors? Or, toggle to the Visibility report to see how many top positions your brand ranks for on Google.
Your go-to local search rank tracker
While creating a search engine position tracking campaign with Semrush, you can add up to ten competing domains. Based on the location that you choose for your tracking campaign, the Competitors Discovery feature will show you which local competitors are ranking in Google’s top 100 results for the same keywords that you’re targeting.
Target different devices
Choose to track your positions on desktops, tablets, or smartphones. You’ll also be able to view and compare your own positions for desktop and mobile on the same graph.